Metal particles accumulate inside the hair fibre from exposure to water during regular washing. This negatively impacts colour results and enhances the risk of hair breakage during colouring services. L'Oreal Professionnel introduces a ground-breaking solution to this problem with the Metal Detox Hair Protocol, a member of the Serie Expert collection of targeted hair care products developed to meet specific hair concerns. Using Metal Detox as part of your hair regime will improve colour vitality while reducing hair breakage.
The Serie Expert Metal Detox Shampoo is a concentrated cleansing shampoo for colour treated hair. It works to detoxify hair from metals from the hair before applying colour such as balayage or lightening services, and protects against further deposits.
The generous, rich formula in this hair detoxifying shampoo transforms into a concentrated foam to gently cleanse hair and remove the accumulation of metal particles.
Metal Detox’s patented technology contains no sulphates and is enriched with Glicoamine - a molecule small enough to penetrate and neutralise metal found inside the hair fibre. The results of using this cleansing shampoo is hair with enhanced shine and health.
For optimal results at home, use the L’Oréal Professionnel Serie Expert Metal Detox Shampoo in conjunction with Metal Detox Conditioner and Metal Detox Hair Maskfor ongoing protection from particle deposition.
HAIR TYPE
• Over-processed
• Colour treated
RESULTS
• 87% less breakage risk*
• 100% reliable colour result**
• Healthy looking, shiny hair
